Marketing Analytics
Dashboards, market-share analysis, campaign performance, and commercial signal detection.
- Power BI dashboards
- NielsenIQ analysis
I am Mohamed Chhiti
Marketing Data & Growth Strategist
I connect dashboards, e-commerce performance, CRM data, campaign content, and digital platforms so teams can move from scattered signals to clear action.
Power BI
Visibility
CRM
Lead flow
Campaigns
Team alignment
Services
Marketing systems that connect insight, channel performance, and execution.
E-commerce Channels
Retailer performance support, promotional planning, product content quality, and website audits.
- Digital shelf checks
- Content optimization
Campaign Execution
Fast, consistent campaign assets, email templates, landing pages, and visual marketing content.
- Adobe assets
- HTML/CSS email
CRM & Platforms
Lead data coordination, stakeholder alignment, CRM hygiene, and practical platform improvements.
- Lead flows
- Sales support
About Me
I am a marketing data analyst and e-commerce strategist based in Leuven. My work sits between analytics, digital channels, creative production, and cross-functional coordination. I enjoy making complex marketing situations easier to understand, easier to act on, and easier to improve.
Data
Turns signals into decisions
Teams
Connects departments
Action
Moves work forward
Skills
Tools and strengths I use to move from insight to delivery.
Analytics
Power BI
NielsenIQ
GA4
Advanced Excel
Marketing
E-commerce
SEO
Email
Campaigns
Design
Photoshop
Illustrator
HTML/CSS
UX basics
Operations
CRM data
Agile
Stakeholders
AI workflows
Projects
Selected work across analytics, digital platforms, freelance projects, and brand strategy.
E-commerce & Data Analytics
Analyzed FMCG performance, built planning visibility, audited product content, and supported campaigns across Benelux retailers.
Greenbridge, Kotbaas, Plop, Aftercue
Supported digital and brand-oriented projects with practical thinking around positioning, content structure, visual direction, and user-facing execution.
Catering Project
Worked on a catering concept with attention to offer clarity, customer experience, presentation, and practical go-to-market thinking.
Waves Pilates Leuven
Developed a marketing approach to help reposition Pilates for a male audience by addressing perception barriers and reframing the offer around strength, mobility, recovery, and performance.
AI-Assisted Product Prototype
Structured a Chrome extension concept around positioning, user flows, privacy communication, launch planning, and feedback loops.
Strategy Competitions
Won 1st prize in Markstrat and International Marketing Week projects through data-backed thinking and cross-cultural teamwork.
Cross-functional connector
I like working between marketing, sales, content, data, and technical profiles to turn information into decisions teams can actually use.
Let's build clearer marketing decisions.
Available for marketing analytics, e-commerce, CRM, and channel marketing roles.